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Monthly Archives: February 2016

Scarce Resources and SMS
February 29, 2016
When attention is scarce, SMS is the solution Here’s the one crucial fact for anyone in business: we are drowning in information. Essentially, our brains have the same computing power as they had just before the Gutenberg press. Yet the data we have to crunch daily has exploded. Something just has to give. And In […].... read more

VSMS Customer Engagement
SMS and the Customer Experience
February 22, 2016
Just how much of an ‘experience’ do your customers currently receive? Does your work stop when you’ve convinced someone to buy from you? All the smart research says this is where it should begin… The value of getting your customer familiar with and excited about your brand is obvious: in eCommerce 43% of revenue stems […].... read more